Capulet: A Legend Returns
Since its debut in 2017, Capulet has been nothing short of a sensation among beard care enthusiasts. It is a rich, masculine scent of sandalwood and bourbon. Perfectly suited for cooler weather, Capulet brings a warmth that feels right at home in the crisp air of autumn or the chill of a winter evening.
What makes Capulet even more special is its deep, romantic inspiration. Named after the famous family in Shakespeare’s Romeo and Juliet, Capulet draws on themes of timeless love and strength. The scent was created during a pivotal moment in my own life, when I proposed to Alli in Italy. Both times I photographed this product line, I returned to Italy, a place that holds profound meaning for us.
Capulet is the embodiment of strength and refinement. The sandalwood offers a grounding, earthy base, while the bourbon adds a touch of richness that lingers long after the first application. It's the kind of scent that exudes confidence—strong, bold, and unforgettable.
For those who are new to the collection or seasoned fans, Capulet will be available once again in premium beard oil, balm, butter, wash, and mustache wax. The versatility of each product lets you tailor your grooming routine to your exact needs, whether you’re looking to keep your beard soft, styled, or simply smelling fantastic.
Created to blend luxury with masculinity, Capulet has become a hallmark of The Beard Baron’s private stock, striking a chord with those who appreciate bold scents for cool weather. Its personal connection to love and the unforgettable scenery of Italy makes it even more legendary.
Capulet makes its triumphant return on Friday, October 18th at 10 AM ET. Be sure to grab your favorite products before they disappear once again.
- The Beard Baron
