Scent Spotlight: Wildwood

April 22, 2025

Scent Spotlight: Wildwood

Wildwood: Into the Heart of the Forest

There’s a reason Wildwood has stood the test of time—it’s more than just a scent. It’s a journey. A memory. A breath of fresh air when you need it most.

Wildwood was one of the very first scent blends created for The Beard Baron, and without a doubt, one of the most difficult. The goal was clear: bottle the feeling of a peaceful walk through an untouched forest. What wasn't expected? That nearly every early version smelled like… dirt. Literally. Not quite the refined ruggedness we were going for.

After countless attempts (and plenty of laughs), John finally struck the perfect balance. Cedarwood, Pine, Fir, and Eucalyptus essential oils came together in a blend that felt grounded, fresh, masculine, and pure. The result was Wildwood—a scent that continues to resonate with our customers, year after year.

"This makes scent takes me to a lodge in the mountains…. chopping wood and cooking over a fire… outdoors. Fresh, unique and as always…. doesn’t disappoint. I’m a Beard Baron customer for life." -Jon L.

"I really like the manly aroma of Wildwood and so does my wife. Being from West Virginia and a mountain man at heart this aroma keeps me backwoods even when I'm not there. It is great, both the beard care and oil, in keeping my beard and face hygienically free from itching and makes my beard so easy to manage. Only Beard Baron for me!!" -Dennis M.

"This brings the essence of wood tones into my beard, just smells great and perfect for a day at the cabin." -Juan Q.

Whether you’ve been wearing Wildwood since the beginning or you’re just now discovering it, know this: it’s more than just beard care. It’s an ode to nature’s quiet strength.

So take a deep breath. Step into the forest. And stay wild. Shop the Wildwood Collection Now!

— The Beard Baron